In this branch of law we particularly advise our clients in terms of the advertising of pharmaceuticals. Lawmakers have decided on comprehensive restrictions concerning the advertisement of pharmaceuticals in order to protect consumers from excessive consumption of drugs.
Our clients are mostly pharmaceutical firms who seek our advice before introducing new marketing strategies, new web pages or new advertising material. They do this in order to be compliant with the laws concerning medicines and medicine related advertising.
We also assist clients who have been the recipient of a warning for offending the laws concerning advertisement for medicines or who have a legal proceeding instituted against them.
The differentiation between medicines, food, nutritional supplements and dietary products can be difficult. Due to the various statutory provisions regulating the means of bringing these products into circulation, including advertising and labelling of those products, an explicit and precise differentiation is needed. In these matters, we advise our clients and represent them in case of disputes.
Another focal point of our work is the regulation about introducing new food and bringing them onto the market. We help our clients by developing preventive strategies against infringement and criminal procedures, and inform them about hygienic requirements.
Our consultation services range from assisting with the opening of a pharmacy and obtaining the required operation license to the sale or lease of the pharmacy. We also assist in changes of management. We further help our clients with questions concerning the development of new channels of distribution, be it a mail order business or a franchise system. We also advise our clients in terms of advertising their pharmacy.